USA

Esta tesis examina el uso del film clásico de Hollywood como intertexto en la ficción posmoderna. Para ello analiza cómo cuatro autores "traducen" el film hollywoodense en sus obras, incluyendo en la comparación La Cabeza de la Hidra (1978) de Carlos Fuentes.

USA

The 2006 Mexican presidential election and the 2008 U.S. presidential election are valuable opportunities for cross-cultural comparative research. Hillary Clinton and Barack Obama, a woman and an African American man, were two candidates in the United States. Patricia Mercado, a woman and strong defender of minorities’ rights, was one of the candidates in Mexico. This dissertation used a comparative ethnographic analysis of these candidates’ political advertisements to identify the framing devices that female and minority candidates utilized in their self-presentations to audiences. The findings show that candidates in both countries use similar frames and tend to emphasize personality traits over issues and policies.