Título:

"Mobile Communications in Mexico in the Latin American Context"

Autor:

MARISCAL Judith

RIVERA Eugenio

Colaborador:

(CIDE)

Fecha:

2006

Idioma:

en

Descripción:

USA

This article analyzes the particular form of expansion that the mobile sector has experienced in Mexico in the context of the Latin American region. It attempts to identify the driving forces behind this growth and the process by which the mobile industry in Latin America is increasingly being dominated by two providers. The argument here is that, as the mobile market became a business with a very favorable perspective, the ªrms in the sector began to compete through global operations and the two companies that were able to consolidate their regional expansion were those that, through a strong position in their home markets, implemented an aggressive acquisition strategy.

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